Website Design Company Lexington SC
DBL07 Consulting is a premier website design company serving Lexington SC and the midlands of South Carolina.
It’s tough being a business owner these days and you have to have a great website presence in order to compete with all of the competition. Lexington SC has 1000’s of businesses and if you want yours to stand out and be noticed you have to make your website a great experience for customers. So I wanted to put together some tips or advice on how we can help make your business website stand out in Lexington and convert potential customers into buyers.
At Dbl07 Consulting & Website Design we want to help you grow your business with a strong online presence. Give us a call at 803-479-7699 to see how we can help your business today.
We come to your business for free and sit down to hear your story and figure out your goals for a website. Then we look at the options and see how we can help so you can focus on running your business.
Folks coming to your website will immediately notice how well it’s designed. You need to wait until the website is complete before you launch it to avoid visitors leaving as soon as they click the link. Read on to find tips which will help you create the most effective website for your business in Lexington South Carolina.
One critical part of great web design is easy navigation around your website. Your links need to be prominently placed, easy to understand and functional. Menus are another way to make site navigation easier on your site. To help visitors find their way back, be sure to have a visible link to the main page on all your pages.
Website Speed Optimization
When a potential customer goes on the Internet, few things are more important to users than speed and efficiency, especially where page loading times are concerned. There are 75 million smartphones being used by potential customers and you have to have a fast loading page in case they have a slow internet connection. If a visitor to your site has to wait minutes for pages to load, they’ll get bored and go somewhere else (probably your competition in Lexington or Columbia.) We can provide a website speed optimization report for free in our webpage checkup to see how fast your page loads. Click Here for a free analysis.
Successful websites work well with any browser, so you’ll need to do some testing of your paging using various browsers. Some things that work in Internet Explorer might not work correctly in Chrome, Safari, or Firefox. Visually test your website in every browser you can prior to launch. You also have to make sure that your website is Tablet friendly for iPad or whatever device you use. We make sure your website looks and functions great no matter what device they choose to use to get to your business website.
You must create a website that is easily navigable to attract and keep traffic. It should always be easy to get from one page of the site to another. Menus can also help with site navigation. Have your main page links located on every page so visitors can easily go through your site.
If you are creating a very big website, you want to always incorporate a search function into the site. Put a search box in the uppermost right-hand corner of your homepage so that users can seek specific topics on your site. We can add search functions to your site with Google and FreeFind.
“Grand Opening Sale”
When you begin your business in Lexington or Columbia you probably put out some signs about your “Grand Opening Sale,” If you have been in business 5 years and that sign is still up, but the sale is long gone that will turn customers away from your business. The same is true about your storefront in Lexington as it is on the web. You have to be vigilant in policing your website for content that has become obsolete or outdated. When you are offering specials that are past their expiration, you will watch your visitor counts dwindle. If your website looks neglected and disused, your potential customers will surely take their business elsewhere. The key for me is put a reminder in your phone for the expiration date of a sale so you won’t forget to remove it so your website will continue to look fresh. Establish a schedule to update your website, and get rid of the content that is no longer relevant.
It is a good idea to have an “About Us” page on your site. You have a story of how and why you got into the business you’re in and believe it or not people really love to hear and connect with the owner of a store. So your storefront in Lexington SC is one way to promote who you are, but folks want to know who they are doing business with and can they trust you with the product you sell. Web designers often forget to be creative when they create the company bio area of the site. Your site doesn’t have to be one of those sites, though! Let people know about your background and experience, tell them how you started designing websites and show them examples of your achievements.
Try writing a good “About Us” page. Web designers often forget to be creative when they create the company bio area of the site. Get your visitors engaged! Give people an introduction to your own background, how you became interested in web page design, your inspirations, and what your business goals are.
Remember that you do not have to fill up all of the available space on your website. When the entire screen is full of content, the brain becomes overwhelmed. And so I will give your brain a rest with these last pointers for beginning to plan your new website.
#1 Don’t do it yourself – I don’t say this because I want your $ I say it as a practical advice. One of my clients is an elevator repair company They tried to use a godaddy build your own site and it was horrible. I asked him if he would ride in an elevator I repaired using a few articles I read on the internet. Of course he said “No!” and I said, “I’m a pretty handy mechanic, but I wouldn’t get in an elevator I repaired because I have no experience or knowledge of how to really do it right and I’m pretty sure that would be my last elevator ride!” So use a professional website design company to get the job done right.
2. Talk with your friends and customers to ask them what they think you should have on your website and how they would use it to discover if you’ve missed anything.
3. Look at your competition locally and nationally as well as globally. The crazy good thing about the internet is a Great Website will level the playing field and you can compete for business if you are in Lexington SC or Columbia SC, Tampa FL or even Hawaii!
Give us a call to meet with a professional web designer and learn how we can help. 803-479-7699